I am in love with Wrangler’s Blue Bell site. It’s really rare to see such great use of technology, especially from a fashion/retail company. The interface is addictive, totally customizable and it doesn’t hurt that the model is pretty dishy. Basically, the site lets you move the model any way you want. You can even save your favorite frames, which is kinda like making the coolest flipbook ever.
This is one e-comm trend that I’ll definitely be keeping my eyes on. Check out the site here.